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Generating sales leads is the process of making contact with. Collecting information from prospective clients. In larger companies, generating sales leads falls to the marketing department, since they're responsible for creating all advertising and outreach materials. However, in smaller organizations, it's common for salesmen to have to do their own sales lead generation. These referrals are also called sales tips. Besides networking, trade shows are excellent opportunities for business-to-business (B2B) networking. Web advertising is fast becoming the most powerful way to generate sales leads. These ads often lead to short surveys or contact forms that can be accessed in real-time by sales representatives. More on real-time. Opt-in sales leads later. Telemarketing and teleprospecting are two similar but distinct methods of generating sales leads. Companies contract the services of a telemarketing firm that employs operators who read from a prepared script. Operators sell a product or service directly to the public over the phone. Telemarketing, unfortunately, has a terrible reputation for being a nuisance (calling during dinner hours, offering products that have nothing to do with the potential client, et cetera) and has led to the creation of the National Do Not Call Registry. What we're talking about here is electrotactile stimulation for sensory augmentation or substitution, an area of study that involves using encoded electric current to represent sensory information -- information that a person cannot receive through the traditional channel -- and applying that current to the skin, which sends the information to the brain. The brain then learns to interpret that sensory information as if it were being sent through the traditional channel for such data. In the 1960s and '70s, this process was the subject of ground-breaking research in sensory substitution at the Smith-Kettlewell Institute led by Paul Bach-y-Rita, MD, Professor of Orthopedics and Rehabilitation and Biomedical Engineering at the University of Wisconsin, Madison. Now it's the basis for Wicab's BrainPort technology (Dr. Bach-y-Rita is also Chief Scientist and Chairman of the Board of Wicab). Eyeglasses are a typical example of sensory augmentation. Braille is a typical example of sensory substitution -- in this case, you're using one sense, touch, to take in information normally intended for another sense, vision. teorias del origen de la vida

















































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